This BMW concept car were designed by the third year students of the Instituto Europeo di Design (IED) in Turin.There were 35 students involved in the project and they were divided into 18 teams. The designs were then evaluated and 8 designs developed into 1:4 models while 4 were turned into virtual models. The students were given the task to design the BMW of 2015 vehicles that would appeal to drivers in their mid-30s.
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