BMW Electric Mini
BMW Electric Mini
BMW Electric Mini
The German automaker is now about six months into its test of how the electrics will hold up in real-world consumer tests. Now it 's trying to figure out what to do next.
"We're looking at whether to extend (leases) with the existing clientele or (find) a new clientele next year," said Ian Robertson, BMW's worldwide sales and marketing chief in an interview with Drive On earlier this month.
But he says BMW is learning a lot from the experiment:
For one, he says, there's a big problem with different cities that typically blanket a metro area having different requirements for the garage recharging equipment required to own an electric car.
